![]() While they were busy promoting the new iPhone SE and a bevy of Apple Watch straps, the new Macbook slid silently onto shelves across the world. After a celebrated 2015 release, the new iteration of the Macbook received a few key updates - notably, new processing chips. Shih’s speech, supported by a series of sleek infographics, repeatedly compared the Zenbook to the Macbook, focusing on the smaller frame and increased processing power of the Zenbook 3. Asus, holding home-court advantage at Computex (held in Taipei), chose to take the fight to Apple by promoting the Zenbook as the Macbook’s counterpart.Īpple, on the other hand, didn’t devote much press to the 2016 Macbook. ![]() ![]() Matt Smith/Digital TrendsBy the time Asus CEO Jonney Shih left the stage at Computex 2016, it was crystal clear that the new Zenbook 3 - slated for release in summer 2016 - was being touted as the nemesis of the new Macbook.
0 Comments
Leave a Reply. |